Moving Sale Ends at Midnight: Up to 60% Off

Elowen™ | Midnight Bloom Maxi Dress

Elowen™ | Midnight Bloom Maxi Dress

Elowen™ | Midnight Bloom Maxi Dress

Elowen™ | Midnight Bloom Maxi Dress

Elowen™ | Midnight Bloom Maxi Dress

$95.00 $79.95 Save 15%

Free Shipping with Australia Post

30-Day Money-Back Guarantee

50.000+ Satisfied Customers

Almost Sold Out

Payment Methods

MOVING SALE

Due to our upcoming move, stock is very limited. If you can still click "Add to Cart", there is stock available.

Extra Bundle Discounts

Buy 2 items → 15% OFF

Buy 3 items → 20% OFF

Buy 4+ items → 25% OFF

EFFORTLESS ELEGANCE FOR EVERY MOMENT

The Elowen™ Midnight Bloom Maxi Dress is designed for women who want to feel confident, comfortable, and effortlessly elegant throughout the day.

With its flowing silhouette and lightweight chiffon feel, this dress drapes beautifully over the body, creating a flattering shape without clinging. The elegant floral pattern adds a soft, feminine touch, making it easy to wear for both casual and more refined occasions.

Perfect for dinners, summer events, travel, or everyday moments where you want to feel polished without effort.

Why women love Elowen™

• Flattering relaxed fit that flows naturally with the body
• Lightweight breathable fabric for all-day comfort
• Elegant floral design for a soft, feminine look
• Maxi length for a graceful and elongated silhouette
• Easy to style for both casual and dressy occasions

Feel confident. Look elegant. Move effortlessly.

✦ "Every piece in our store is hand-picked by the sisters behind Ivy & Grace — chosen for how it actually fits and feels, not just how it looks on a hanger. If you're unsure about sizing or style, we're always happy to help."— The Ivy & Grace Sisters 🤍

At Ivy & Grace, your satisfaction always comes first.

We believe in keeping you informed every step of the way — from the moment you place your order to the day it arrives.

Enjoy free shipping on every purchase, delivered safely and reliably with Australia Post.

Trusted by thousands of Satisfied Customers -If for any reason you’re not happy with your order, simply send it back within 30 days. Shopping with us is worry-free.

At Ivy & Grace, we believe that caring for you goes far beyond the perfect fit, it’s the heart of who we are.

Whether you’re seeking sizing advice, tracking an order, or need assistance with a return, our friendly team is always here for you.

We treat every customer like family with patience, honesty, and attention to detail.

📩 We’d love to hear from you:

Reach us anytime at support@ivyandgracesydney.com

We’ll make sure your experience is as beautiful as your purchase..

More than 50,000 customers trust Ivy & Grace, with an average rating of 4.8 out of 5 stars. Your satisfaction and confidence mean everything to us.

[{"id":58700414779737,"title":"Blue \/ S","option1":"Blue","option2":"S","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":91490628403545,"product_id":16452769808729,"position":1,"created_at":"2026-07-27T04:28:35+10:00","updated_at":"2026-07-27T04:28:38+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518","variant_ids":[58700414779737,58700414812505,58700414845273,58700414878041,58700414910809,58700414943577,58700414976345]},"available":true,"name":"Elowen™ | Midnight Bloom Maxi Dress - Blue \/ S","public_title":"Blue \/ S","options":["Blue","S"],"price":7995,"weight":0,"compare_at_price":9500,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":74946846228825,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":58700414812505,"title":"Blue \/ M","option1":"Blue","option2":"M","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":91490628403545,"product_id":16452769808729,"position":1,"created_at":"2026-07-27T04:28:35+10:00","updated_at":"2026-07-27T04:28:38+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518","variant_ids":[58700414779737,58700414812505,58700414845273,58700414878041,58700414910809,58700414943577,58700414976345]},"available":true,"name":"Elowen™ | Midnight Bloom Maxi Dress - Blue \/ M","public_title":"Blue \/ M","options":["Blue","M"],"price":7995,"weight":0,"compare_at_price":9500,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":74946846228825,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":58700414845273,"title":"Blue \/ L","option1":"Blue","option2":"L","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":91490628403545,"product_id":16452769808729,"position":1,"created_at":"2026-07-27T04:28:35+10:00","updated_at":"2026-07-27T04:28:38+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518","variant_ids":[58700414779737,58700414812505,58700414845273,58700414878041,58700414910809,58700414943577,58700414976345]},"available":true,"name":"Elowen™ | Midnight Bloom Maxi Dress - Blue \/ L","public_title":"Blue \/ L","options":["Blue","L"],"price":7995,"weight":0,"compare_at_price":9500,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":74946846228825,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":58700414878041,"title":"Blue \/ XL","option1":"Blue","option2":"XL","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":91490628403545,"product_id":16452769808729,"position":1,"created_at":"2026-07-27T04:28:35+10:00","updated_at":"2026-07-27T04:28:38+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518","variant_ids":[58700414779737,58700414812505,58700414845273,58700414878041,58700414910809,58700414943577,58700414976345]},"available":true,"name":"Elowen™ | Midnight Bloom Maxi Dress - Blue \/ XL","public_title":"Blue \/ XL","options":["Blue","XL"],"price":7995,"weight":0,"compare_at_price":9500,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":74946846228825,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":58700414910809,"title":"Blue \/ 2XL","option1":"Blue","option2":"2XL","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":91490628403545,"product_id":16452769808729,"position":1,"created_at":"2026-07-27T04:28:35+10:00","updated_at":"2026-07-27T04:28:38+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518","variant_ids":[58700414779737,58700414812505,58700414845273,58700414878041,58700414910809,58700414943577,58700414976345]},"available":true,"name":"Elowen™ | Midnight Bloom Maxi Dress - Blue \/ 2XL","public_title":"Blue \/ 2XL","options":["Blue","2XL"],"price":7995,"weight":0,"compare_at_price":9500,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":74946846228825,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":58700414943577,"title":"Blue \/ 3XL","option1":"Blue","option2":"3XL","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":91490628403545,"product_id":16452769808729,"position":1,"created_at":"2026-07-27T04:28:35+10:00","updated_at":"2026-07-27T04:28:38+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518","variant_ids":[58700414779737,58700414812505,58700414845273,58700414878041,58700414910809,58700414943577,58700414976345]},"available":true,"name":"Elowen™ | Midnight Bloom Maxi Dress - Blue \/ 3XL","public_title":"Blue \/ 3XL","options":["Blue","3XL"],"price":7995,"weight":0,"compare_at_price":9500,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":74946846228825,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}},{"id":58700414976345,"title":"Blue \/ 4XL","option1":"Blue","option2":"4XL","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":91490628403545,"product_id":16452769808729,"position":1,"created_at":"2026-07-27T04:28:35+10:00","updated_at":"2026-07-27T04:28:38+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518","variant_ids":[58700414779737,58700414812505,58700414845273,58700414878041,58700414910809,58700414943577,58700414976345]},"available":true,"name":"Elowen™ | Midnight Bloom Maxi Dress - Blue \/ 4XL","public_title":"Blue \/ 4XL","options":["Blue","4XL"],"price":7995,"weight":0,"compare_at_price":9500,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":74946846228825,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}}]

{"id":58700414779737,"title":"Blue \/ S","option1":"Blue","option2":"S","option3":null,"sku":null,"requires_shipping":true,"taxable":true,"featured_image":{"id":91490628403545,"product_id":16452769808729,"position":1,"created_at":"2026-07-27T04:28:35+10:00","updated_at":"2026-07-27T04:28:38+10:00","alt":null,"width":1080,"height":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518","variant_ids":[58700414779737,58700414812505,58700414845273,58700414878041,58700414910809,58700414943577,58700414976345]},"available":true,"name":"Elowen™ | Midnight Bloom Maxi Dress - Blue \/ S","public_title":"Blue \/ S","options":["Blue","S"],"price":7995,"weight":0,"compare_at_price":9500,"inventory_management":null,"barcode":null,"featured_media":{"alt":null,"id":74946846228825,"position":1,"preview_image":{"aspect_ratio":1.0,"height":1080,"width":1080,"src":"\/\/ivyandgracesydney.com\/cdn\/shop\/files\/5_fb431e72-c020-486e-a300-515defe93a08.png?v=1785090518"}},"requires_selling_plan":false,"selling_plan_allocations":[],"quantity_rule":{"min":1,"max":null,"increment":1}}

TRUSTED BY 50,000+ AUSTRALIAN WOMEN

★★★★★
Perfect Fit & Luxurious Comfort
The fit is absolutely perfect, and the fabric feels incredibly soft against the skin. You can really tell it’s made with attention to detail and comfortable yet stylish. I’ve already received compliments, and I couldn’t be happier with my purchase!

Ashley
3 days ago

★★★★★
Outstanding Customer Service & Care

I had a question about returns and got a reply within minutes. The team was so kind and patient they really care about their customers. My order arrived right on time and exceeded expectations!

Jessica
4 days ago

★★★★★
Fast Delivery & Exquisite Packaging
Fantastic experience with Ivy & Grace! My order arrived quickly, beautifully packaged, and the quality exceeded my expectations. I'll definitely shop here again!

Ella
1 day ago

★★★★★
Exceptional Quality & Beautifully Made
I'm so happy with my order from Ivy & Grace! The quality is amazing, and every detail feels carefully made. Great service too, Highly recommend!

Kristen
4 hours ago

★★★★★
Worth Every Penny
I was hesitant to spend $200 on a dress from a boutique I hadn't tried before, but I'm so glad I did! The quality is exceptional, and the fit is absolutely perfect. Thank you, support@ivyandgracesydney.com!

Sarah
2 hours ago

COMBINE & SAVE EXTRA 10%

Sale

Nelle - Elegant Maxi Dress

$199.95 $69.99Save 64%

Sale

Ariadna™ | Two-Piece Set with Off-the-Shoulder Design

$219.95 $59.95Save 72%

Sale

Maribel | Set with Batwing Sleeves and Wide Pants

$219.95 $59.95Save 72%

Sale

Aurelia™ | Elegant Two-Piece Set

$219.95 $59.95Save 72%

Sale

Charity – Elegant Sleeveless Wide-Leg Jumpsuit

$219.95 $59.95Save 72%

Sale

Renata | Gray Fluid Set with Strappy Top and Lightweight Pants

$219.95 $59.95Save 72%

Sale

Elsa | Elegant Set with Off-Shoulder Design

$219.95 $59.95Save 72%

Sale

Lucía | Sophisticated and Versatile Set

$219.95 $59.95Save 72%

View all

COMBINE & SAVE EXTRA 10%

Sale

Fiorella – Relaxed Elegance Linen and Cotton Dress

$229.95 $64.95Save 71%

Sale

Lorrin™ Elegant 3 piecie Set

$229.95 $64.95Save 71%

Sale

Caterina – Ethereal Boho Couture Set

$229.95 $64.95Save 71%

Sale

Alessia – Soft Black Buttoned Maxi Dress

$229.95 $64.95Save 71%

Sale

Sleeveless Jumpsuit for Women with High Collar and Buttons

$229.95 $64.95Save 71%

Sale

Bianca – Wild Charm Boho Floral Dress

$229.95 $64.95Save 71%

Sale

Carlotta – Elegant Sleeveless Set with Wide-Leg Trousers

$229.95 $64.95Save 71%

Sale

Serena – Elegant Paisley Print Boho Mini Dress

$229.95 $64.95Save 71%

View all

Some dreams start with a crazy idea. ✨

When we opened Ivy & Grace, we had one dream — to create a little corner of Sydney where every woman felt truly seen and completely at home.

Because of you, that dream grew bigger than we ever imagined. 🤍

Ivy & Grace is moving. 🤍

Yes! We're launching a worldwide store. A larger, more beautiful space — same intimate soul, same sister-made love, just more room for you to breathe and shine across different locations.

To speed up our sale, we are offering discounts of up to 60%.

COMBINE & SAVE EXTRA 10%

Sale

Vancouver – Graphic Dress

$174.90 $69.95Save 60%

Sale

Penelope™ Polka Colorblock Midi Dress

$174.90 $69.95Save 60%

Sale

Tuscany - Women's Vibrant and Comfortable Dress

$174.90 $69.95Save 60%

Sale

Violet™ Colorblock Midi Dress

$174.90 $69.95Save 60%

Sale

Lima - Vintage Flower Dress

$174.90 $69.95Save 60%

Sale

Natalie™ | SLEEVELESS MIDI DRESS

$174.90 $69.95Save 60%

Sale

Madison™ Leafy Midi Dress

$174.90 $69.95Save 60%

Sale

Elizabeth™ Sunset Midi Dress

$174.90 $69.95Save 60%

FAQs

Yes only today we offer free shipping on all orders. No hidden fees, no surprises at checkout. You'll see the full breakdown before you pay.

Each product page includes a detailed size chart to help you find your perfect fit. We always recommend comparing the chart to a similar item you already own.

If you’re in between sizes, we generally recommend sizing up for the most comfortable fit. Still unsure? Our support team is happy to help you choose the right size!

Orders are typically processed within 3 business days after being placed.

Once your order is confirmed, you will receive an email with your order number. To track your order, simply visit our Order Tracking page and enter your order number or email address.

If you experience any issues or have questions, email us at support@ivyandgracesydney.com.

Elowen™ | Midnight Bloom Maxi Dress